9planets Case Study | Rensolmarketing

Case Study - 73 New Clients via Website In 90 Days

Date

Mar 24, 2024

Client

9planets Productions Inc.

Location

Nigeria

Client Overview

9Planets Production is a distinguished video production company specializing in creating high-quality visual content for various clients. To enhance their market presence and client acquisition, they engaged us for a comprehensive digital transformation, including branding, website development, and targeted advertising.

OBJECTIVE

Revamp branding and develop a professional website to attract and qualify leads.
Create a marketing funnel for effective lead generation and appointment scheduling.
Run Google Search ads to drive targeted traffic and inquiries.
Generate 70 new clients and achieve 49 million Naira in gross revenue within 53 days.

our approach

Our strategy focused on an integrated approach combining branding, website development, and strategic advertising to meet 9Planets Production’s goals.

Here’s a breakdown of our approach:

1. Branding & Website Development

Objective: Establish a strong brand identity and create a compelling, user-friendly website to convert visitors into leads.

Branding: Developed a distinctive brand identity, including a logo, color scheme, and visual elements that reflect 9Planets Production’s expertise and professionalism.
Website Design: Designed and launched a modern website featuring high-quality video samples, client testimonials, and detailed service information.
Lead Capture: Implemented lead capture forms, call-to-action buttons, and an engaging portfolio to drive inquiries and conversions.

2. Marketing Funnel Creation

Objective: Develop a structured marketing funnel to streamline lead generation and appointment scheduling.

Lead Generation Funnel: Created targeted landing pages and automated workflows to capture and nurture leads through follow-up emails and targeted offers.
Appointment Scheduling: Integrated booking tools to facilitate easy appointment scheduling for consultations and project discussions.

3. Google Search Ads

Objective: Increase website traffic and attract potential clients through paid search campaigns.

Ad Campaigns: Designed and managed Google Search ads targeting relevant keywords related to video production services to ensure high visibility and engagement.
Results: The ads drove significant traffic to the website, complementing the lead generation efforts of the marketing funnel.

📈 Results

Our comprehensive approach delivered outstanding results for 9Planets Production:

Client Acquisition: Successfully attracted and qualified 70 new clients within just 53 days.
Revenue Generation: Achieved 49 million Naira in gross revenue during the same period.
Lead Generation Efficiency: The marketing funnel effectively streamlined lead capture and appointment scheduling, enhancing overall client acquisition.

Conclusion

Through a combination of strategic branding, a high-impact website, a well-designed marketing funnel, and targeted Google Search ads, we enabled 9Planets Production to significantly boost their client acquisition and revenue. This integrated approach not only enhanced their online presence but also drove remarkable business growth, showcasing the power of a comprehensive digital strategy.

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